Digital Check Ups
Optimise Your Online Footprint to enhance Visibility and Engagement
At Pub Doctors®, we understand the critical role that a robust digital presence plays in the success of hospitality businesses. Our Digital Check-Ups are designed to thoroughly examine your online activities across various platforms, providing you with a comprehensive report that highlights strengths, identifies areas for improvement, and offers actionable strategies for enhancing your on-line presence.
What Our Digital Check-Ups Cover
Our check-ups are comprehensive and evaluate all key aspects of your digital footprint to ensure you are maximizing every opportunity for engagement and visibility:
- We assess your website’s design, usability, content, and structure. We ensure it is optimised for search engines and offers an excellent user experience.
- We review your social media channels for engagement rates, content relevance, consistency, and alignment with your brand’s voice.
- We analyse your reputation across platforms like TripAdvisor, Google Reviews, and Yelp to understand public perception and devise effective response strategies.
- We evaluate your email campaigns for design, content, delivery rates, open rates, and conversions to gauge performance and ensure compliance with best practices.
- We compare your digital presence against competitors to pinpoint gaps and unearth opportunities for enhancement.
Our Reporting Process
You will receive an in-depth report that includes:
- Comprehensive insights into how each component of your digital strategy is performing.
- Customised advice on how to enhance your digital marketing efforts, from quick wins to long-term strategies.
- Proactive steps to keep your digital presence agile and responsive to market trends and technological advancements.
Why Choose Pub Doctors® for Your Digital Check-Up?
- Expertise: With experience in both digital marketing and the hospitality sector, we bring solid insights into effective strategies and common pitfalls.
- Tailored Solutions: We recognise the uniqueness of each venue, providing personalised recommendations that align with your specific business objectives.
- Continuous Support: Our commitment extends beyond the initial check-up; we offer coaching to help you implement your recommendations to achieve growth.
Not in pub/hospitality management? Visit our parent brand at www.catalystcoaches.org to see our wider services.
